Key Trends From the 2025 IBIE Baking Expo: What They Mean for GloryBee, Your Products, and Your Business

Held every three years, the International Baking Industry Exposition (IBIE) is one of the most important events for commercial bakers, and the 2025 show in Las Vegas gave us plenty to think about. GloryBee’s booth brought together our premium honeys, natural sweeteners, and mission-driven sourcing to connect with bakers facing a rapidly evolving industry.

Here are a few takeaways we’re bringing home and how they can impact your business.

Clean Label Isn’t Optional Anymore

Ingredient transparency is no longer a differentiator; it’s the baseline. Bakers are actively seeking natural alternatives to artificial sweeteners and processed ingredients. GloryBee’s lineup of organic, non-GMO, and raw honey products aligns seamlessly with this clean-label movement, allowing bakeries to simplify ingredient lists while boosting flavor and nutrition.

Supply Chain Visibility Matters More Than Ever

Disruptions in global sourcing and changing regulations are putting pressure on brands to know and show exactly where their ingredients come from. Our True Source Certification and commitment to traceability stood out as clear advantages. GloryBee can confidently back up every claim with real sourcing data, which builds trust with buyers and customers alike.

Better-for-You Is the New Standard

Functional ingredients are gaining traction. Bakers are looking to enhance their recipes with added value—fiber, antioxidants, probiotics, and natural nutrition. GloryBee’s varietal honeys offer more than just sweetness; they provide flavor depth and potential health benefits, giving bakers a path to innovation through ingredients already in their pantry.

Automation & Consistency are Driving Innovation

With labor shortages and rising operational costs, bakeries are seeking smarter systems and stable inputs. Reliable ingredient consistency is critical for automated processes. GloryBee is positioned to support customers with consistent, high-quality honey and sweeteners that integrate easily into dough mixing, batters, and glazes at any scale.

Sustainability Is More than a Buzzword

Attendees responded most strongly to products that told a deeper story. Whether it’s carbon footprint reduction, pollinator health, or ethically sourced ingredients, people want to know their food is doing good in the world. Our partnership with the Save the Bee initiative, regenerative sourcing strategies, and clean energy operations offer a compelling sustainability narrative that resonated with attendees.

Labeling Laws Are Tightening

Emerging regulations on ingredient disclosure, allergen warnings, and substantiation of “clean” or “natural” claims were a hot topic. GloryBee’s focus on transparency and certified claims (Organic, Non-GMO, True Source) positions us well, but also reminds us that staying ahead of these regulations is essential for both us and our partners.

Flavor Mash-Ups and Novel Formats Are Taking Off

From “swalty” (sweet + salty) snacks to hybrid baked goods, bold flavor exploration is booming. GloryBee can help formulators experiment with infused honeys, varietal blends, and honey syrups that deliver unexpected results and creative opportunities.

Partner with GloryBee for Clean, Functional Sweeteners

In a rapidly evolving industry, events like IBIE help keep us grounded in our mission while looking ahead to new opportunities. The baking industry is evolving, and so are customer expectations. GloryBee’s ethically sourced, certified ingredients help brands stay ahead with clean-label, transparent, and functional sweetener solutions that perform beautifully in commercial production.

Ready to bring the benefits of real honey to your baking formulations?

Request a free quote today and discover how GloryBee can help your business innovate with purpose and integrity.